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How to Use an Income Statement like a Road Map to Success

Learn the Science behind the Art of Running a Business

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This course is fun, if such a thing can be said about financial data, and easy to grasp.

You will learn

• What the most important financial statements are, and what they are not;

• How and why they were created and when;

• Why they are the only reports that have agreed upon international standards and what they are;

• And how this has led to everyone using them to operate their business;

• Despite the fact that they were not set up for helping operations;

If you use spreadsheets in your work, this course will revolutionize the way you look at data, and help you avoid the pain of trying to decipher columns and rows packed with data, but little context. Wasting resources on things that appear to be, you lose double: wasted resources, and what you could have done. This is both the missing primer on income statements in financial accounting, and an introduction to a much better way of seeing data to run your business.

Helping you avoid the worst mistakes that can happen when running a business with only financial reports:

• The Flaw of Averages

• How Single Data Points are Dangerous

• The Problem with Percents

It is the precursor to Predict to Win in Business Using Excel or Numbers.

By the end of this course you will learn how to find the meaning trapped in tables of data, rows and columns of numbers in spreadsheets, by visualizing them in context, almost instantly.

The course is for Managers, Business Owners and anyone else who has to decipher the meaning in data trapped in spreadsheets. All you will need to bring is a desire to learn, and perhaps a pencil and paper.


Your Instructor


Dan Strongin
Dan Strongin

I bring many years of experience along every step of the food chain from farm to table, sharing my experiences, making people smile, helping people enjoy life more, and make great products profitably. My life's work has been about enjoying, nurturing, collaborating and cultivating in harmony with Nature.

A former 5 Star Chef, including 8 years with the prestigious Ritz Carlton Corporation, in the 1980’s I pioneered the introduction of restaurant quality food to the Supermarket Industry in Northern California.

I was President and Chairman of the Board of the American Cheese Society, and am a founding member of the Deming Collaboration. In the 1990’s I worked behind the scenes helping to plant the seed and cultivate the renaissance of high quality, local foods, from family farms in the US, working with, among others, the California Milk Advisory Board, The Extra Virgin Olive Oil Alliance (EVA), and the Dairy Business Innovation Center.

He blogs on productivity in harmony with Nature and is a monthly columnist for the Cheese Reporter.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After purchase, you have unlimited access to this course for as long as you like - across any and all devices you own as long as you can connect online.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!